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| DOI | 10.3390/su11030780 |
| Marketing and Sustainability: Business as Usual or Changing Worldviews? | |
| Kemper, Joya A.; Hall, C. Michael; Ballantine, Paul W. | |
| 发表日期 | 2019-02-01 |
| EISSN | 2071-1050 |
| 卷号 | 11期号:3 |
| 英文摘要 | Marketing, and the business schools within which most marketing academics and researchers work, have a fraught relationship with sustainability. Marketing is typically regarded as encouraging overconsumption and contributing to global change yet, simultan |
| 关键词 | green marketingsustainable marketingsustainable developmentsustainabilityinstitutional changeparadigm changeworldview |
| 学科领域 | Green & Sustainable Science & Technology;Environmental Sciences;Environmental Studies |
| 语种 | 英语 |
| WOS记录号 | WOS:000458929500225 |
| 来源期刊 | SUSTAINABILITY
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| 文献类型 | 期刊论文 |
| 条目标识符 | http://gcip.llas.ac.cn/handle/2XKMVOVA/80831 |
| 作者单位 | Univ Canterbury, UC Business Sch, Dept Management Mkt & Entrepreneurship, Christchurch 8041, New Zealand |
| 推荐引用方式 GB/T 7714 | Kemper, Joya A.,Hall, C. Michael,Ballantine, Paul W.. Marketing and Sustainability: Business as Usual or Changing Worldviews?[J],2019,11(3). |
| APA | Kemper, Joya A.,Hall, C. Michael,&Ballantine, Paul W..(2019).Marketing and Sustainability: Business as Usual or Changing Worldviews?.SUSTAINABILITY,11(3). |
| MLA | Kemper, Joya A.,et al."Marketing and Sustainability: Business as Usual or Changing Worldviews?".SUSTAINABILITY 11.3(2019). |
| 条目包含的文件 | 条目无相关文件。 | |||||
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