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DOI10.1016/j.enpol.2021.112701
The switching behavior of large-scale electricity consumers in The Turkish electricity retail market
Erdogan M.R.; Camgoz S.M.; Karan M.B.; Berument M.H.
发表日期2022
ISSN0301-4215
卷号160
英文摘要This paper studies the effects of various economic and psychological factors on the switching behavior of large-scale electricity consumers in Turkey. Switching frequency and switching direction are two variables used to analyze switching behavior. The former is concerned with how often retailers change their suppliers. On the other hand, switching direction measures the direction of switching preferences of consumers between two electricity suppliers since the incumbent has a brand advantage over new suppliers that creates inertia and may reduce competition in the market. The target group of this study is large-scale electricity consumers rather than residential consumers since the switching activities of large-scale consumers are more competitive. We employ a five-point Likert scale questionnaire to construct eight psychological and economic factors to explain switching activities. The estimates indicate that improving service quality and providing essential services are the main motivations for switching decisions. Satisfaction with primary services, the homogeneity of the retail electricity market, and switching costs enhance the status quo; however, clarity of contracts and assistance for electricity distribution services (maintenance, metering, billing, etc.) affect the switching activities. © 2021 Elsevier Ltd
英文关键词Business economics and logit model; Energy markets; Switching supplier
语种英语
scopus关键词Consumer behavior; Electric power utilization; Power markets; Sales; Business economic and logit model; Business economics; Economic models; Electricity consumers; Energy markets; Large-scales; Logit models; Switching activities; Switching behaviors; Switching supplier; Switching; business service; competition (economics); econometrics; electricity generation; electricity supply; energy efficiency; energy market; logit analysis; Turkey; Meleagris gallopavo
来源期刊Energy Policy
文献类型期刊论文
条目标识符http://gcip.llas.ac.cn/handle/2XKMVOVA/256438
作者单位Department of Economics, Middle East Technical University, Ankara, 06800, Turkey; Department of Business Administration, Hacettepe University, Ankara, 06800, Turkey; Department of Economics, Bilkent University, Ankara, 06800, Turkey
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GB/T 7714
Erdogan M.R.,Camgoz S.M.,Karan M.B.,et al. The switching behavior of large-scale electricity consumers in The Turkish electricity retail market[J],2022,160.
APA Erdogan M.R.,Camgoz S.M.,Karan M.B.,&Berument M.H..(2022).The switching behavior of large-scale electricity consumers in The Turkish electricity retail market.Energy Policy,160.
MLA Erdogan M.R.,et al."The switching behavior of large-scale electricity consumers in The Turkish electricity retail market".Energy Policy 160(2022).
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